Randi Zuckerberg is slowly morphing into web3’s very own Rebecca Black
Web3 is on track to boast its own Rebecca Black: Mark Zuckerberg’s older sister Randi, who’s debuted a crypto parody of a Twisted Sister classic to widespread ridicule.
Zuckerberg has bastardized the eighties smash hard rock hit “We’re Not Gonna Take It,” which she sang in a 2014 run of jukebox musical Rock of Ages.
On Monday, Zuckerberg called the song’s release a “rallying cry” for “women of web3.” In the video, she wears a black tee emblazoned with an NFT whale.
But while the Twisted Sister track is a certified protest anthem, Zuckerberg’s crypto rendition replaces the catchy hook with “we’re gonna make it.”
Crypto fans and blockchain marketeers commonly shorten the phrase to “WAGMI.”
The acronym is meant to inspire others to hold their cryptocurrencies no matter what, as high prices and fortunes will eventually come.
“A decade ago, I sang this song on Broadway. Today I sing this song, surrounded by new friends, as a rallying cry for the women of web3. Together, we can accomplish anything. And have fun doing it! #WAGMI,” tweeted Zuckerberg.
Zuckerberg’s web3 release — complete with a painfully corporate music video — came one day after Twisted Sister frontman Dee Snider endorsed Ukrainians singing the track in defiance of Russian invasion.
‘Thanks to all the crypto bros hating on my music video’
Zuckerberg’s precocious enthusiasm has led Twitter to skewer the former Facebook exec. She ultimately played the criticism off as more examples of sexist crypto culture.
“Sending my entire Ether holdings to volodymyr.eth [Ukrainian president] to protest the Randi Zuckerberg music video,” quipped one user.
“A special thanks to all the crypto bros hating on my music video by retweeting and sharing it more broadly,” retorted Zuckerberg.
“Couldn’t have asked for a better guerilla, I mean gorilla, marketing department!”
Yep, that was a reference the popular NFT collection Bored Apes (apes, guerrilla, gorilla, get it?)
Although, one Twitter user stepped in to correct that narrative, at least from their end.
“Proof this industry is sexist: no-one ever recognizes crypto sis hating, only the crypto bros hating. One day we will be seen,” wrote @cryptobulma, our emphasis.
Another onlooker was shocked to find this wasn’t Zuckerberg’s first criminally cringe musical offence.
A few weeks ago, Zuckerberg shared a re-working of Adele’s “Hello.” The post received much warmer responses.
Sitting at just over 80,000 views, the video is less viral than her latest, which is close to 500,000.
However, the kinder comments were probably more welcome.
Read more: [Razzlekhan: These are ‘Bitcoin launderer’ Heather Morgan’s greatest hits]
Not everybody roasted Zuckerberg over web3 song
It’s worth noting that not everyone is a hater. There are people who appreciate Zuckerberg’s latest video.
The song is intended as a musical collection of crypto terms to help newbies understand the lingo.
“I’ve been thinking about a fun way to explain crypto jargon to newcomers,” explained Zuckerberg on Twitter.
“All the acronyms/phrases can feel super intimidating at first. Hope this video is a fun 2-min crypto lingo 101 lesson that speaks to the spirit of women in web3.”
Zuckerberg then added that the artist of the parody is “Twisted Sister 3.0,” another forced delightful pun.
“Thank you for thinking about us newcomers! You have such an infectious bright energy that makes this whole world so much more accessible to all. Happy Birthday!” replied one fan, who describes themselves as a “female data scientist taking baby steps on the blockchain.”
Zuckerberg is clearly excited about crypto-powered web stacks. In fact, having left Facebook in 2011, she’s pivoted to web3 in a big way. Her Twitter bio is now littered with creator-centric projects she’s backing.
Indeed, Randi seems to genuinely believe in the power of her message.
That message essentially promotes financial empowerment for all, albeit under the guise of speculative, illiquid, and volatile pseudo-investments.
Read more: [The Metaverse and ‘Web 3’ aren’t even here and they’re already cringe]
But considering the Ukrainian resistance’s adoption of the exact same Twisted Sister track — for much more important reasons — at exactly the same time means Zuckerberg’s latest musical efforts are tacky and tone-deaf.
Follow us on Twitter for more informed news.
Out now: the first three episodes of our new investigative podcast series Innovated: Blockchain City.